How to Curate Content Like a PRO (And the BIGGEST Benefit You Should See Right Away)

  Who else is interested in learning how how to curate content the RIGHT way? Do you crave more content... but don't have the time, energy or ability to crank out new articles or updates on the hour?


Do you watch with envy as other "authority" sites generate an avalanche of traffic, and earn BIG money through content curation and DON'T seem to write any more original stuff than you do?


In this article we are going to take a quick and easy look at how to curate content the RIGHT way, and some of the biggest lessons I've personally learned in multiple niches using this exact model for content CREATION as well. Curious to know more? Continue reading as we take a closer look below!


Let's start with 2 BIG Rules:


1 - Content curation is NOT about copying content. What I do, quite simply is "clip" a 100 or 200 word piece of an article (never more than 20%) and add my own parenthetical thoughts about what the author I'm citing has stated. Whether I agree, disagree or otherwise with the tone or tenor of the "curated" content, I always make sure that my own thoughts are LONGER than that which I've snipped or clipped.


2 - A 70/30 mix of curated, versus original content is FINE and totally cool and has worked wonderfully well for me. This means, for every 10 pieces of content I write, I try to clip, snip, cull, collect and curate 7 of those stories that I think would be of interest or will inspire my readership.


The other 3 are articles I've written specifically with my audience in mind. (and quite often, are based on the community comments that have been generated from the curated content)


Make sense?


A real content curation site is NOT about scraping RSS, or stealing other peoples articles. It's about providing a place that serves as a hub of information in your niche, or area of expertise.


It can also simply be a great resource of tools, tips and techniques... and a launching pad, or place where passionate people who are your ideal audience come FIRST, simply because they know you've got the best stories covered.


Want another BIG secret I use in my own business... that not 1 in 100 curators do themselves? I often clip, snip and curate my OWN content as well! In other words, an article like this one, which live on an article directory https://yoo.rs/, is often the BEST type of content for me to clip.


Why? Because it helps create continuity between my onsite content (a blog, for example... or a Facebook page) and my OFFSITE content (content published in other places) and extends and enhances the appearance of influence I have in my own community. (and of course, also gives me more free content for my blog, builds a link to the published article and all sorts of other cool benefits we DON'T have time to cover here!)


Many people have heard the term "curated content" and scratched their heads in puzzlement over this strange and exotic phrase. In this article we will explain the steps that make up excellent content curation and describe the traits of a skilled content curator. Read on to learn more.


Curating content is the process of seeking out specific items set to exacting specifications from a vast number of possibilities. It is to sort through the tremendous possibilities presented online to find the best of the best. Once located, the content must be organized in a meaningful manner and presented in such a way as to forward a specific theme.


A content curator (the author) spends a great deal of time seeking, sifting through, sorting out and arranging content. Once this process is finished, the resulting collection of information is published. Content curators must have a very discerning eye in order to find and identify exactly the right content that will have resonance and relevance with a specific audience.


Furthermore, they must be logical and organized and able to combine this information in a way that makes good sense and conveys meaning. This is what museum curators do. They establish a theme, put it in context and then seek out the objects of art that will best convey that theme and context. Once found, the objects must be properly annotated to be displayed in the museum in a meaningful manner that will resonate with and be relevant to visitors to the museum.


There is far more to content curation than simply collecting a list of links and posting them. You must pick and choose amongst the selected content and then have the ability to create a presentation that is sensible and meaningful. The goal is to present a complete picture of a topic that will give the reader or viewer a good overall understanding.


This sort of vetted selection of information enriches its appeal to the selected target audience and also saves viewers and readers a great deal of time and effort in seeking out this information on their own. Simply put, a skillful curator has the ability to seek out, make sense of and effectively present the most relevant and highest quality information on a given topic.


Well curated content may be organized to highlight the aspects of a topic that the presenter wishes to emphasize; however, there is a very fine line between curating for this purpose and spinning to skew the meaning of content. Ethical content curators are aware of this and do not cross this line.




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